FEELING FOR...HIGH WATER JEANS
Uh oh-- Bruce Pask, style setter and men's fashion director for the NY Times, is finding his pared down basic chic look a little boring. Now he's feeling like rolling up his jeans, a la My Three Sons! Here's what he wrote in The Moment today: "The other morning I was putting on a pair of jeans to go to work — a regular, nicely worn-in shrink-to-fit pair of Levi’s that I’ve had for quite some time. I put on a pair of sand suede Clark’s desert boots (I’ve been wearing them a lot and loving them lately), looked in the full-length mirror… and felt totally boring. After many traditional jeans-wearing years, with the 501 hem hitting the shoe, this felt ordinary, banal even…and a bit off...."
What's a fashion editor to do? Keep reading.
And don't miss the comments-- there are some angry people out there...
| Permalink | Comments (0) | TrackBacks (0) | E-Mail To Friend
NY Times “Consumed” columnist, and Murketing blogger Rob Walker has a new book coming out, called Buying In. In the book Walker argues that while we’ve been hearing that brands are dead, and advertising no longer works, this accepted wisdom misses a much more important and lasting cultural shift. As technology has created avenues for advertising anywhere and everywhere, people are embracing brands more than ever before–creating brands of their own and participating in marketing campaigns for their favorite brands in unprecedented ways. Increasingly, motivated consumers are pitching in to spread the gospel virally, whether by creating Internet video ads for Converse All Stars or becoming word-of-mouth “agents” touting products to friends and family on behalf of huge corporations. In the process, they–we–have begun to funnel cultural, political, and community activities through connections with brands. “Buying In’ won’t be available until June 3, but you can pre-order a copy 
While it often seems impossible to make money in the fashion business, Forbes magazine has shown us otherwise. their recent issue profiled several fashion billionaires, including Bernard Arnault (25B), Francois Pinault ($17B), And Ralph Lauren, pictured here, (a mere $4B). "While you know the brands, the designers and the supermodels, chances are, you've never heard of the people actually running the show. Despite bankrolling the tastes of millions--and making billions doing so--their names remain largely unknown," the article says, Watch the Video: 
Creators of unique bespoke suits for exceptional men and women, the master tailors of Savile Row have dressed the famous and infamous from all over the world, satisfying demand for the Row’s touch of elegance and eccentricity. Icons of Savile Row’s past include: Admiral Lord Nelson, the Duke of Windsor, Sir Winston Churchill, Fred Astaire, Cary Grant, and John Lennon. Costumers today demonstrate the Row’s spectacular diversity: the Princes William and Harry, Mick Jagger, David Beckham, Brad Pitt, Tom Cruise and Pete Doherty, to name a few. A new book, The London Cut, written by James Sherwood, style writer for Financial Times, International Herald Tribune, The Independent, and fashion critic at Royal Ascot for the BBC, is a portrait of modern Savile Row, and contains detailed information on London’s premier tailors, including images of Savile Row past and present. It presents both the style and story of a street that continues to inspire fashion: Ralph Lauren, Gianni Versace, Calvin Klein, and Tom Ford have all walked the Row while Stella McCartney and Alexander McQueen were trained there. (
While the traditional code of gentlemen is a relic of a past age, there is a movement to revive certain sartorial traditions as well as gentlemanly pursuits. In the April edition of 
Tim from 
Interesting article on 
The rise of bespoke products is a clear movement which has risen to the increasing perception that some luxury brands are increasingly interested in marketing rather than quality . American tailors - notably Thom Browne, and Tom Ford - have built powerful new brands on the power of bespoke. And now other categories are getting in on the action. Bespoke perfumes have been on the rise for several years, and continue to grow in strength: Bespoke perfume (and cologne, for men) is one of the ridiculous luxuries of a certain self-absorbed demographic, with the likes of Chanel and Cartier charging as much as €60,000 for the privilege of having a nose find your perfect scent. — (
Fokke de Jong takes a pristine cashmere jacket from a rail in his new store, 
