Gram is designed by Anna Stenvi, a graduate of London College of Fashion, and Alexis Holm, who started making shoes while working as a buyer for Tiger of Sweden. Their new white leather trainers are called 395g (all Gram's shoes are named after how much they weigh) and combine classic looks with running-shoe lightness. The 395g shoe comes with replaceable heel and toe parts to "limit over-consumption and involve the shoe-owner in construction," says Holm. (Monocle)