Our friends at Being Hunted tipped us off to the newest Adidas installment in Berlin, a concept store entitled N°74. The crisp, modern look of the store’s interior and wares is masked by its grungy façade: a peeling, painted brick and metal garage door littered with larger-than-life graffiti. It’s that stunning contrast which makes a mainstream name brand outpost feel authentic. N°74 both embraces the reality of the Berlin street aesthetic, and challenges that reality with its unique new vision. -KB

N°74, Torstrasse 74, Berlin