MAGALOGS ARE HOTTER THAN EVER
The magalogue concept is on the rise courtesy of a range of different sources; including Uniqlo, H&M, Martha Stewart and - at the rather more topless end of the market - Abercrombie & Fitch.Martha Stewart has reportedly been developing a prototype concept for an oversized luxury magazine, and media buyers think the concept just might work… High-end advertisers tend to be rather recession-proof, and they are attracted to big, beautiful photography that such an outsized luxury title would likely include. — (Via MediaBuyerPlanner)
“These brands are working harder than you might expect,” says Jeremy Leslie, author of the book “magCulture.” “With ambitions beyond just selling product, they’re much more sophisticated than a glorified catalogue.” — (Via International Herald Tribune)
Read about journalistic integrity and advertising opportunities at Folio magazine.
(Via Agendainc)
They inspire lust, look better than a sporran, and the guy who organized Live Aid carries one. From Louis Vuitton to Perry Ellis and ZZegna, design houses have been sending their male models strutting down the runways flashing men's bags in a new variety of shapes and sizes. And men are paying attention. "You've never seen grown men lust after an 'It' bag like they did this morning," Tim Blanks wrote Jan. 17 on men.style.com about Louis Vuitton's new Damier Graphite bags, unveiled in Paris (left). Designers are competing to capture growing demand as more men become bag lovers, following pioneers like the late author Truman Capote and the rock star Bob Geldof, the founder of Live Aid. 
London's indie fashion scene has sparks iconoclasts and geniuses like Vivienne Westwood and Alexander McQueen and this season the city's rising stars did not disappoint. There were tons of strange fashion statements on the runways from some of our favorite British young designers. We've got a few pics after the jump.
Giles Deacon 
Gareth Pugh
Gareth Pugh
Gareth Pugh
Gareth Pugh
Vivienne Westwood Red Label
Vivienne Westwood Red Label 
Vivienne Westwood Red Label 
Topshop
Topshop
Topshop
Seal
Mika
John Legend
Jay Z
Daughtry
Those of you who really value authenticity in your fashion may be interested to know that machinery manufacturer John Deere is launching a denim collection. This couldnt have come at a better time: manly men are back in vogue, and hunting influences are gaining importance in men's fashion. As reported in brandweek, "The clothing line, which will also include jackets and shirts, is the first produced by John Deere, which until now was best known in style circles for its green caps donned by farmers and celebrities alike.This new apparel will focus on durability and comfort, “something you want to wear and be comfortable in while you are getting your job done,” said Molly Reddish, category manager for John Deere brand licensing. Deere joins brands like Harley-Davidson, Mack and Caterpillar in parlaying their reputation for machinery into licensing ventures that include clothing. The clothes will be sold at John Deere stores and farming-oriented establishments in rural areas beginning in the fall. See the debut at MAGIC later this week. (
