RETAIL: CARROTS, SAN FRANCISCO

In one of the oldest commercial neighborhoods in San Francisco, a thoroughly modern, high-end boutique has opened its doors. In November, Carrots officially took over the Jackson Square real estate that once belonged to the restaurant famous for its scene in Alfred Hitchcock's classic 1958 film, "Vertigo." Now, the 4,000 square foot locale carries 50 ready-to-wear lines for men and women, along with tons of designer denim and sprinklings of accessories, housewares, and skincare.

 Posted by Laura Kenkel

 

photo from apparelnews.net


Melissa, Barbara and Cate Grimm
photo by by Vasna Wilson, Drew Altizer from sfluxe.com


The luxe boutique was created by sisters Melissa and Catie Grimm, who named it Carrots as a nod to their family's business, Grimmway Farms - the largest grower of baby carrots in the world. With best-sellers like cashmere sweater dresses from Manetti ($900) and Lotan's silk shirtdresses ($573), it's clear that this mega boutique is aimed at, and created by, San Francisco's most stylish. There is an abundance of luxurious designs for women, like Thakoon, Alberta Ferretti, and Helmut Lang, and pieces from Yigal and Band of Outsiders for men. In Spring/Summer, the Grimm sisters plan to expand the men's collection.
photo from sfluxe.com

The boutique is receiving raves from big spenders and window shoppers alike, however, because along with the pine-worthy clothes is an awe-worthy experience. Along with a gorgeous interior of high ceilings and exposed brick walls, shoppers can pick up carrot cake cupcakes from the indoor bar. Now who can resist that?! Here's to hoping the sisters continue their family's legacy by planting more Carrots over on the east coast.

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