WE ARE THE MARKET

Get Your Look ON

What will be your look for Vegas? Joey Lionetti offers some inspiration...

Are you ready for Vegas? By now your sample lines should be almost ready, your lines sheets, catalogs and press materials complete. Now all you have to worry about is your look. Will you go dramatically different for Vegas? Grow unusual facial hair? Get a haircut? Try a new trend? You’ve got less that a week to go.

We ARe The Market recommends some tried and true looks with personality:

The Mullet: Looks good for guys and girls and really makes a statement with some tight jeans!

The Afro: Also a statement maker-- looks great with shorts!

The handlebar mustache- we recommend this look only for men. Think Magnum PI, or McEnroe.

Joey Lionetti, owner of Select Showroom is a master of the ever-changing trade show look. Every season he does something new—for the stylish to the ridiculous. Joey, you’re an inspiration! Here are some looks from trade shows past…

Posted by BPMW at 08:43 PM | Permalink | E-Mail To Friend

WTF?

Some of the funniest pics to come out of the premium streetwear scene...

For more, visit Blog La Familia

Posted by BPMW at 08:37 PM | Permalink | E-Mail To Friend

Pre Vegas Arty Parties

If you want to get your party on, pre-Vegas, dont miss these HOT events in NY and LA.

LOS ANGELES: 222gallery Los Angeles and LeRoy Jenkins limited
proudly present:

Black Nature: Coloring Book Release Party

The exhibition will feature live music from : Pacific
Division and special guest, The Supa Lowery Brothers

Reception: August 26th , 7 - 11pm
222gallery, 7922 W. 3rd. St. Los Angeles CA.
222gallery.com

NEW YORK: Patricia Field presents ABSINTHE

August 26th, at Element

225 East Houston, 10pm

featuring special live performance!

Posted by BPMW at 08:10 PM | Permalink | E-Mail To Friend

PARTY TIME!

We Are The Market's guide to good partying in Vegas...

MONDAY:
Vegas Salon, The Wynn, Invitation only
GQ Party, The Wynn Hotel's Club Tryst, 8:30-11:30
Project & People’s Liberation, The Hard Rock Beach Club, 8-12

The Project After-Party, Tao, 12am

The Year Of... Cocktail event 6-10 pm.. Location by invite only.

TUESDAY:
Paris Hilton record release party by Maxim, Stuff and Blender, Beacher's Rockhouse Bar, Imperial Palace, 9pm. After-party at PURE (!)
Project Cocktails, The Hard Rock Circle Bar

Ben Sherman Las Vegas Official Store Launch, Desert Passage at the Aladdin, 8-10pm

WEDNESDAY: Triple 5 Soul and BPM:Vapors, The Wynn Hotel's Club Tryst, 10pm-4am

Posted by BPMW at 07:49 PM | Permalink | E-Mail To Friend

New Era vs DC-- the 20/94 project

Better than a Reeses Peanut Butter Cup commerical!
Two of streetwear's hottest brands team up for an unbelieveable collabo! Check it out here.

Posted by BPMW at 07:42 PM | Permalink | Comments (0) | TrackBacks (0) | E-Mail To Friend

POOL HEATS UP

Project's not the only game in town... Pool's got some great things planned for Mandalay Bay.

Project’s not the only game in town. Pool’s got a lot happening! Make sure you stop by Mandalay Bay to see the following…

Simone Legno of tokidoki designs a unique visual feast for the Mandalay Bay Pool show space... Chanteuse Macy Gray will hit the decks - turntables, that is - in the POOL lounge as guest DJ for the Monday Happy Hour when she introduces her new streetwear collection, SNAC.. MySpace.com returns as an internet powerhouse to collaborate on the launch of a dedicated page, MySpace:

A Place

for Fashion… POOL Deck is a newly featured area for the POOL brands you'll want to get your hands on and the perfect place to start the POOL tour.

www.poolshow.com

Posted by BPMW at 07:27 PM | Permalink | E-Mail To Friend

FACE TO FACE

The We Are The Market Interview with Michael Macko, VP Men's Fashion at Saks Fifth Avenue

WeATM: What's inspiring you right now?

MM: Athletic and sport inspired was a huge them on the European runways and I think will play an important role in the American Contemporary market, especially bright Olympic colors. I also love the return of the New England Preppy, I think what looks fresh now is: short sleeve plaid shirts, seersucker, raw denim, boat shoes, "Save the Whale" t-shirt, A Filson bag, Ray-Ban aviators and a sailor's knot bracelet.

WeATM: What are key trends for s/s 2007?

MM: Shorter shorts (especially cut-offs), short sleeves, sport inspired fashion: rugbys and track suits

WeATM:What brands are you looking forward to seeing at Project Las Vegas?

MM: The most exciting to me is finding a brand that I am not familiar with yet.

WeATM: What brands are you most excited about right now?

MM: Chip & Pepper (especially CPU), 7 for all Mankind (especially their wovens and non-denim bottoms) the new Converse line by John Varvatos.

WeATM: Denim, What's hot now?

MM: Straight to skinny. Raw looks good, but is a tough sell at retail for us. And things have been clean for so long that busted up is looking fresh again.

WeATM: What was the last book you read or movie you've seen?

MM: Augusten Burroughs is my favorite author, I saved his new book "Possible Side Effects" to read on the plane to Europe for the spring shows, I read Helmut Newton's autobiography on the plane back - He was amazing. Summer movies are my guilty pleasure! Give me a freezing cold multi-plex, a tub of popcorn and a blockbuster and I am very happy. My favorites so far have been: The Devil Wears Prada, Pirates of the Caribbean 2, Superman and Strangers with Candy"

Posted by BPMW at 01:56 AM | Permalink | E-Mail To Friend

NEXT FOR CLEVELAND

Boutique style comes to Cleveland

We all know Cleveland rocks, but can Clevelanders rock some serious style? A new boutique opened this weekend that's out to serve up some great fashion to the denizens of Drew Carey's home town. Next is a new premium boutique for men and women located at the Beachwood.

Retailer Robert Rosenthal, along with Deirdre Maloney of the Brand Pimps buying office has gathered an amazing array of the most coveted streetwear brands including: L.A.M.B., LaRok, Ella Moss, Marc by MJ, Lauren Merkin bags, Prps, 10 Deep, The Year Of, Filson Bags, Sharps Grooming Products, Votivo Candles, and KidRobot toys.

Posted by BPMW at 01:28 AM | Permalink | E-Mail To Friend

Philip Treacy x Umbro

The mad hatter of the UK teams up with the hottest sportswear label

We are loving the unusual collaboration of Philip Treacy- Britain's most influential and avant-garde milliner, with Umbro. The collection takes the concept of sporty luxe style to a new level with cashmere hoodies, python skin sneakers, and super bright colored track suits. The Philip Treacy for Umbro collection launches at retail this fall at Bloomingdale's.

Posted by BPMW at 12:46 AM | Permalink | E-Mail To Friend

Required Reading

Links to articles you don't want to miss...

Off The Wall and Off The Hook: NYT looks at surf style (NYT)

In fashion, Hilary Duff's so yesterday: Celebs aren't fashion inspiration for tweens. (CNNMoney)

A Craving for Cool: Big companies are outsourcing "cool" to nimbler, closer-to-the-ground outsiders...(Fast Company)

Levi's iPod Jeans: What are they thinking? (PSFK)

Lollapalooza style: (style.com)

Under the influence: Pharrell guest edits Complex magazine (The Daily)

Posted by BPMW at 04:07 PM | Permalink | Comments (0) | TrackBacks (0) | E-Mail To Friend

August 21, 2006