INS AND OUTS FOR TEENS (NY Post )  What's hot what's not.    http://www.nypost.com/style/0522.pdf

REBECCA DANENBERG: BACK IN THE GAME: (FWD) The designer launches her own premium denim collection..  http://www.fashionwiredaily.com/articles/article.weml?articles_link=18074&cookie=true

MULTICULTURALISM KEY TO CELEBRITY FORMULA (WWD) Celebrities have become beauty's favorite marketing tool — but to sustain the momentum, said a panel of experts, it's critical to realize that celebrities and multiculturalism coexist and are interdependent....  http://www.wwd.com/issue/article/106683

SMALL BUSINESSES FACE START-UP WOES (WWD) The conundrum for small start-up firms is how to balance a creative design focus while still keeping an eye on operational details such as cash flow problems, which could derail a business — especially a smaller-sized one or a start-up... http://www.wwd.com/issue/article/106528

PARASUCO UNVEILS NYC FLAGSHIP STORE:  (Sportswear International) Montreal-based jeanswear brand Parasuco (parasuco.com) debuted its first flagship store in the United States on Thursday evening by throwing a massive party at the store, which is located in a landmarked former bank building at 60 Spring Street (at the corner of Lafayette) in New York City’s SoHo neighborhood.
http://www.sportswearnet.com

NEW DATES, LOCATION FOR RED MOSCOW (Sportswear International)  Russia's premium show reschedules...  http://www.sportswearnet.com

Posted by BPMW at 05:52 PM | Permalink | Comments (0) | TrackBacks (0) | E-Mail To Friend

If you're into BAPE, RED MONKEY or EVISU but not into paying top dollar and you dont know anyone who can hustle you a pair-- first of all, you need to get and network a little more. They are the market!  But, we've found an interesting site- www.highendlowprice.com that is selling these brands, and a few more at rockbottom prices! We dont know how they're doing it, or even if it's legit.

Check it out!

 

Posted by BPMW at 05:19 PM | Permalink | TrackBacks (0) | E-Mail To Friend

We should! Grooming products are a growing segment of the premium market, and are a great addition to any men's department or boutique.

Metrosexuals-- those waxed, tweezed and moisturized men that burst onto the scene a few years back are back in vogue. While we dont particularly like the term, their influence is everywhere. We've seen a number of articles about the growing premium men's preferences toward grooming products these days, but we like this one the best-- specifically because our very own Edina Sultanik is quoted. Check it out on brand channel.com

http://www.brandchannel.com/start1.asp?fa_id=315

Posted by BPMW at 04:04 PM | Permalink | TrackBacks (0) | E-Mail To Friend

Reaching the elusive tastemaker segment of the youth market is the goal of many brands today. And Brand P!mps $ Media Wh*res, a full-service branding consultancy specializing in today’s expanding youth lifestyle culture was created to help brands reach their target. Founded by ex-fashion editors and trend forecasters Edina Sultanik Silver and Minya Quirk, and former Bloomingdale’s buyer Deirdre Maloney, BPMW boasts an unparalleled industry dream team at its helm. Through a global network of influencers, editors and tastemakers worldwide, BPMW acts as a buzz maker and support system for brands, ensuring exposure to key people. The Brand Pimps know how to spin trends and influence people.

BPMW was created to help youth oriented companies grow. The company takes a multi layered approach to brand building, focusing on all aspects from grass roots tastemaker relations to retail strategies, celebrity outreach, public relations, trend forecasting, design, visual artist management, merchandising direction and more.  The company’s specialty is in finding directional, progressive and emerging fashion companies and developing them into global fashion leaders.  Brand Pimps creates excitement around the products and people that everyone wants to own, meet or experience.
 
Thanks to the company’s unique expertise and perspective, Brand P!mps’ principals are often quoted in the press. The company received an editors’ choice award from the menswear trade publication DNR, has been profiled in Crain’s, quoted in the NY Times, and Sportswear International and other fashion and lifestyle publications.


Visit www.brandpimps.com to see what we're all about.

Posted by BPMW at 05:47 PM | Permalink | Comments (1) | TrackBacks (0) | E-Mail To Friend