“Affection depuis deux mille neuf” cries newly-hatched design house Libertine-Libertine. SS10 will be the debut season for the Copenhagen based brand. One can hardly contain one’s excitement to witness Libertine-Libertine’s creations strut down the runway at (capsule) Paris, but until then, a lil’ Q&A will have to do. (–Antonio Reis)
From where do you draw inspiration for Libertine-Libertine?
We consider ourselves as contemporary expounders of our surroundings. The styles evolve with the personalities wearing them and the experience of this interaction serves as a strong fascination point and foundation for the brand. Determination meets licentiousness embracing the contradictions and diversity of life.
The line, consisting of elementary designs, seasonal items and a new take on classics, defines a considered yet effortless style rooted in a masculine and embracing universe. All accompanied by the obvious counterpart, a beautiful and sexy women’s line featuring wearable and well-fitted essentials.
Elaborate on your different philosophy and approach to the industry.
Presenting four annual collections, replenished by bi-annual side projects, and fast deliveries we have set up a structure that breaks down the stiff seasonal barriers and contributes to create dynamics and versatility in the business. We follow a concept based on mobility and presence in the market place which allow us to focus on the possibilities each city & customer potentially have to offer – whether it’s a creative project or a business opportunity. We wish to involve ourselves personally as much as possible with our collaborators and set a new standard in the way of perceiving the fashion industry.
Being your debut season, what do you hope to establish for Libertine-Libertine at (capsule) Paris?
I have huge expectations for Capsule this season and I expect us to establish a good customer portfolio there. The show vouches for a high level of buyers and journalists from around the world and I trust our line will be very well received.
Will you be living it up in Paris?
Absolutely, how cold you not – but business comes first of course. However, the city’s atmosphere suits us perfectly and having been there on many occasions before we have some traditions which I’m always looking very much forward to. Of course involving good friends and a decent amount of incredible French wine & food.
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